Apex Hotels Receives National Acclaim Winning the Prestigious AA Small Hotel Group of the Year Award for 2010-2011

Edinburgh, Midlothian ( October 4, 2010

Apex Hotels Receives National Acclaim Winning the Prestigious AA Small Hotel Group of the Year Award for 2010-2011

Apex Hotels Receives National Acclaim Winning the Prestigious AA Small Hotel Group of the Year Award for 2010-2011

Apex Hotels received national acclaim when it was named Small Hotel Group of the year at the AA Hospitality Awards 2010 – 2011. The AA, celebrating the best in hospitality, held the glamorous black-tie ceremony, hosted by journalist and TV Presenter Penny Smith, at the London Hilton on Park Lane on 27th September.

Angela Vickers, Managing Director of Apex Hotels, received the award in front of a high profile audience of members of the hospitality industry, including world-renowned celebrity chefs, prominent hoteliers, hospitality gurus and key industry media. She said: “I am delighted and proud to collect this prestigious AA Award.

This is an amazing accolade for the Apex Group and it is recognition of all the hard work and dedication put in by every member of staff at Apex Hotels.” Vickers continues: “It is very important to us to keep building on our success and to provide our customers with the level of quality and service that they have come to expect from an Apex Hotel. We have just completed a major refurbishment program at our Scottish hotels, demonstrating our commitment to the continuous improvement of our products and service.”

The AA Hospitality Awards recognise and reward the excellent services provided by the UK’s very best establishments and launches the 2010 AA guides to UK hotels and restaurants.

AA Hotel Services group area manager Giovanna Grossi said: “We selected Apex Hotels as AA Small Hotel Group of the Year because this family owned group has a consistent focus on quality, a personalised approach to operations and a strong ethos regarding sustainability. There is a real family feel to this city centre stylish group of properties that is still actively run by owners Norman and Dorothy Springford.”

Apex Hotels is one of the leading operators of four-star, contemporary hotels in the UK. Based in Edinburgh, the company operates the Apex City and Apex International in Edinburgh’s Grassmarket, in addition to owning/operating the Apex European in Edinburgh’s West End, Apex Waterloo Place Hotel, the Apex City Quay Hotel & Spa in Dundee and the Apex City of London and Apex London Wall Hotel.

Apex Hotels continue their expansion plans with their latest acquisition at 1-3 Serjeant’s Inn, London, creating the first hotel in one of the city’s Inns of Court. The Apex Temple Court Hotel, due to open in early 2012 and situated just off Fleet Street, is a landmark building with a rich history and will be converted into a four star luxury contemporary hotel with 184 bedrooms, each offering the latest in business facilities together with restaurant, bar, executive lounge and gym.

Notes to Editors:

About the AA Hospitality Awards

The AA has been recommending and acknowledging hotels since 1908, and in 2008 celebrated 100 years of excellence in the hospitality industry. The AA Hospitality Awards recognise the achievements of the finest AA recommended hotels, restaurants and pubs. These accolades are presented in recognition of all-round excellence, unfailing standards and outstanding service, as well as acknowledging the vital role played by those individuals who work to maintain the highest of standards within the industry.

About AA Publishing

AA Publishing produces a series of lifestyle guides, covering every aspect for planning leisure pursuits – from hotels, pubs, B&Bs and restaurants, to days out, golfing, caravanning and camping, and family and pet friendly accommodation. The guides collectively feature over 10,000 inspected, selected and recommended establishments, offering the UK traveller an unparalleled choice of places to stay, eat, drink or play a round of golf in England, Scotland, Wales, Ireland and the Channel Islands.

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