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Long Time Grains Industry Communicator & Trainer John Cameron Receives Prestigious Seed of Light Award

Queensland, Australia (News4us.com) March 03, 2011

Long Time Grains Industry Communicator & Trainer John Cameron Receives Prestigious Seed of Light Award

Long Time Grains Industry Communicator & Trainer John Cameron Receives Prestigious Seed of Light Award

Long-time grains industry communicator and trainer John Cameron has received the prestigious 2011 Grains Research and Development Corporation (GRDC) northern region Seed of Light award.

Mr Cameron, Independent Consultants Australia Network (ICAN) director, has been delivering the successful GRDC northern Updates since their inception in 1996.

He accepted the prestigious award last night (Wednesday, 2 March) before peers at the Goondiwindi Update from James Clark, GRDC northern panel chair.

In presenting the award, Mr Clark said Mr Cameron uses his agronomic knowledge, facilitation skills and formal qualifications – combined with extensive contacts – to effectively deliver research results to growers and consultants.

“John Cameron has made the GRDC northern Updates what they are today – relevant, timely and useful to growers and advisers,” Mr Clark says.

“He has the unique ability to work with local committees to identify production-limiting issues and form agendas.

“He also works with researchers to ensure the presentations are concise and relevant to the district and season.”

Mr Cameron established ICAN in 1995 to facilitate communication and link research organisations with consultants and growers in cropping industries.

“He put a proposal to GRDC to run what has now become the GRDC northern region Updates in 1996,” Mr Clark says.

“ICAN has successfully organised and facilitated these Updates, including two two-day adviser and eight one-day grower Updates annually for 15 years.

Mr Cameron also conceptualised and organised the senior advisers Integrated Weed Management (IWM) workshop in Adelaide in October 2006.

ICAN regularly conducts workshops with advisers to determine their information needs as a part of the Update program, as well as in conducting qualitative and attitudinal research to new technology adoption and positioning for agribusiness.

He has produced similar workshops on canopy management and cereal foliar disease management.

“Communicating research results to growers and consultants is a vital part of the research, development and extension process,” Mr Clark said.

“Effective communication can facilitate grower uptake of new technologies and recommendations, shortening the adoption timeline and boosting productivity gains.”

Previous recipients of the Seed of Light award include Richard Daniel, Steven Simpfendorfer, Neal Dalgleish and Mike Bell.

For more information, visit www.grdc.com.au/seedoflight


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