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The Telemarketing Industry Standard Under Review by the Australian Communications and Media Authority

(News4us.com) December 8, 2010

The Telemarketing Industry Standard Under Review by the Australian Communications and Media Authority

The Telemarketing Industry Standard Under Review by the Australian Communications and Media Authority

The Australian Communications and Media Authority (the ACMA) is undertaking a review of the Telemarketing Industry Standard, with the release of a discussion paper today commencing the review process.

ACMA Chairman, Chris Chapman said the standard has been operating for three years.

‘It’s now appropriate to seek industry and consumer feedback on the effectiveness of the standard and how it might be improved,’ he said.

‘We want to ensure the standard remains current and relevant for consumers and the telemarketing industry.’

The discussion paper seeks views on the operation of the standard in a number of key areas.

These include the days and times telemarketing calls may be made, as well as the kind of information marketers are obliged to divulge about themselves and the organisations they represent.

The ACMA is inviting comments about the review of the industry standard by close of business, Monday 31 January 2011.

The ACMA’s discussion paper Review of the Telemarketing Industry Standard is available on the ACMA website. Information on the Do Not Call Register can be found at www.donotcall.gov.au


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