Top 20 Australian Tourism Regions Released
Australia (News4us.com) April 11, 2011
The Economic Importance of Tourism in Australia’s Regions report released today by the Federal Minister for Tourism, Martin Ferguson highlights the nation’s top twenty tourism regions.
The report by Tourism Research Australia shows the visitor expenditure as a percentage of overall output in Australia’s top 20 tourism regions.
“Tourism is the lifeblood of many regional areas, it creates jobs where people live. Tourism is a source of employment for many people including hospitality professionals, uni students, travellers, indigenous workers and older Australia’s looking for part-time employment,” said the Minister for Tourism, Martin Ferguson.
“Regions such as the Gold Coast, Tropical North Queensland, Sunshine Coast, NSW Mid North Coast and NSW Northern Rivers not only have a very high reliance on the tourism sector, tourism contributes between $1 billion and $4.5 billion to their local economy..
“Visitors travel to regional areas for many reasons- not just holidays but to visit their friends and relatives, for business, for learning and cultural experiences and for personal reasons. Almost 46 cents in every dollar spent by visitors is spent in regional Australia.
“The Australian Government recognises the importance of tourism to regional Australia, that is why, through the National Long Term Tourism Strategy and the marketing efforts of Tourism Australia we are supporting regional areas.
“Programs such as the National Landscapes Program promotes the outstanding natural settings in areas such as Central Australia, the Great Ocean Road and the Flinders Ranges.
“Regional Employer Brokers schemes offered through Restaurant and Catering Australia and the Australian Hotels Association, help accommodation and catering industries to find the staff they need.
“Tourism Australia’s $150 million global marketing campaign “There’s Nothing Like Australia” highlights more than 20,000 tourism experiences on offer throughout regional Australia such as camel riding at Uluru and feeding dolphins at Monkey Mia in Western Australia.
The results of The Economic Importance of Tourism in Australia’s Regions report show:
- The ten regions of Australia where tourism is most important economically are Central Northern Territory (24.8 per cent), Phillip Island, VIC (18.7 per cent), Spa Country, VIC (14.3 per cent) and Lakes, VIC (9.2%), the Whitsundays, QLD (17.7%), Tropical North Queensland (9.7%), the Snowy Mountains, NSW (17.1 per cent), Kangaroo Island, SA (14.1%) and West Coast, TAS (16.2 per cent) and East Coast, TAS (14.6 per cent);
- Queensland has three of the top five tourism regions based on expenditure: Gold Coast ($4.5bn), Tropical North Queensland ($2.7bn), Sunshine Coast ($2.4bn), then Mid North Coast, NSW ($2bn), Northern Rivers, NSW ($1.1bn).
- Western Australia’s Coral Coast is that state’s most important tourism region based on economic importance (6.9%) and expenditure ($512m)
- Kangaroo Island is South Australia’s most important tourism region based on economic importance (14.1%) and spend ($63m).
- The top ten biggest tourism-spending regions including Sydney, Melbourne, Brisbane, the Gold Coast, Perth, Adelaide, Tropical North Queensland, Sunshine Coast, Mid North Coast and South Coast account for three-fifths of Australia’s total tourism spending.
The Economic Importance of Tourism in Australia’s Regions is at www.ret.gov.au/tra.
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